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Facebook has recently announced that they ad platform will bring in some new changes, which means that you need to perform Facebook CPC calculations now based on link clicks instead of click actions, which makes things a lot easier for us companies. However, it can...

Understanding Advertising: Social media marketing took the marketing world by storm. Being able to target specific audiences through social media is an extremely useful ability and as a business owner, it is important that you understand how to invest in your social media marketing early...

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