07 Dec Great ideas for your Holiday Social Media Campaign
Holiday Social Media Campaign: The holidays are just around the corner, so obviously you need to try and do all in your power in order to acquire a great, creative and fun social media campaign.
But you do have to wonder here, how can you boost the results of your Holiday Social Media Campaign, how can you deliver more value to your users? With that in mind, we created a list that includes some very interesting and creative ideas which are ready to offer you the value and ideas you need!
Create a photo contest for your Holiday Social Media Campaign
Maybe the best thing about social media is that people are always in touch with the latest trends and they always come here expecting great contests or themed content during the holidays. With that in mind, you can put this to work to your advantage. If you have a signature product, you can use this to your advantage. The way you can do that is to create a photo contest.
You just need to set it up in a single post and then you can lead your readers to the page where they can upload the images. You will have to add some proper instructions if you want to get the very best results but keep in mind that the process is fast, easy and intuitive so the experience will be well worth it for that reason alone.
Of course, this also means you will have to promote your contest on all the possible social media channels you can think of. You should try and take your time here as promotion is very important and the value can be very well worth your time here. You don’t have to create a complicated contest, keep things as light and as fun as possible. That’s exactly what you want, so try to keep it at your own advantage here. This does mean you will have to invest in a good prize here, just take your time and the value will be worth it for that reason alone.
Create a holiday roundup
Roundups might take a while to create but they are some of the best Holiday Social Media Campaign idea you can think about. They are very easy to digest, they allow readers to find the information they want in one great package and it’s also a very interesting piece of information that you can access in any way you want. You can gain the info from your most popular posts throughout the year and you can also create infographics based on that content.
The possibilities here are limitless. You can either do this in a photo format or you can opt for a video camera. It really is an extraordinary experience and one that will pay off immensely in the longer term. What you will enjoy about this type of Holiday Social Media Campaign is that it helps you get even more exposure. People will get to know more about you and that’s exactly the type of stuff you want to get here!
An Advent Calendar
An interesting idea would be to create your own social media advent calendar. The idea behind this type of calendar is rather easy, you will have to reveal an exclusive piece of content to your fans each day. Usually, the advent calendar will run for at least a week, 2 weeks or a month. Most of the time it’s better to keep it running for a longer time as it can give you access to more fans. Yes, this does mean that you will need to have more rewards, but it is something you have to check out as it will bring in front a lot of value for your audience.
You can add anything you want here. Keep it meaningful though, everything from flash sales to discounts or freebies can be great. As long as you offer something that makes people come back for more the next day, you are doing the advent calendar right. It might take a while to set up the Holiday Social Media Campaign but it can be a really good, fun experience and one that will bring in front an enticing and rewarding value in the longer term.
Create holiday downloads
Be it a package with holiday themed images you created or holiday themed videos, even holiday themed tools for your readers/customers, all of these can offer you an incredible idea and with results that do pay off very well in the longer term. You want to put your readers first here and that’s exactly why using this type of approach might be very well worth your time. You just need to give it a shot and the value will be more than interesting here.
Just try to be creative, anything works here so you don’t have to worry too much about the type of content that you share. As long as the content is meaningful and easy to use, you will find it to be rewarding and very interesting to begin with. Rest assured that the value will be nice, not to mention that more and more people will share your page. You can get a lot of exposure through this Holiday Social Media Campaign, so it can work towards your advantage.
Offer holiday discounts
Obviously, you should try to consider adding social media discounts. It’s a very delightful, fun experience and one that will pay off immensely during the winter months. Make sure that you share something extra with the audience. Be it a small 10% discount or dedicated, exclusive discounts that you can find solely on social media, all of these can easily pay off. Remember that you can also offer free shipping and a wide array of other valuable features.
You just need to put your customers first, try to figure out what they want from you and how you can make their experience better. That’s what will make things pay off in the end. Just keep it in mind and the outcome will be impressive this way!
Build up your own customer appreciation program
If you have customers that supported you for a very long time, offer them some special discounts as a part of this Holiday Social Media Campaign. Of course, you can also create a large giveaway or you can try to send smaller gifts to them. A large giveaway can also be an option here, you just need to be creative and the outcome can easily pay off. Try to use all your channels if you want to opt for a huge giveaway and the outcome will indeed pay off in the longer term.
At the end of the day, the best Holiday Social Media Campaign doesn’t have to be very large or too expensive. You just have to figure out what your clients want and you have to focus on results the best way you can. Remember that it will not be easy to do that, but the value can be more than rewarding in the end. As long as you take your time, you will see that the value can be worth it. Just be creative, focus on what your audience wants and make their holidays special. It does take some work to pull off a good Holiday Social Media Campaign, but if you do it properly you will see that the hard work does pay off!