01 Nov Five More Keys to an Effective Landing Page
Landing pages are where the action is. Effective landing pages lead to websites to success. Here are five keys to making your landing page a hotbed of action!
Keep it Tight Landing Page
Each page should have one topic and one purpose. Don’t make your visitors search around looking for the needle in the haystack. They are only willing to devote a few seconds to your page before they decide to stick with it or hit the exit button.
Single Call to Action
With each landing page, there should only be one call to action. Decide what the main goal of that page is and make your call to action clear and easy to do.
Draw the Eye
Make sure the design/layout of your landing page directs the eye to the key information. Don’t let distracting images steal attention away from your main message. Make sure the most important information reigns in the eyes of you visitor.
Make sure your visitors feel confident when following your call to action. Place point of action assurances as close to the call of action as you can. Icons of familiar banks or respected organizations will assure visitors that what they are doing risk-free.
Simple as it may seem, testimonials also add veracity to your message. Customers trust their own, and if other ordinary people were pleased with the site, the feeling will spread.
Faloer will help you build effective landing sites and lead your webpage to success!